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True Leadership Voice & Storytelling Development That Uplevels Your Impact

GROW INFLUENTIAL PRODUCTIVELY & POWERFULLY LIKE WE ADVISED FORTUNE 500 TEAMS, DOMAIN EXPERTS & BILLION DOLLAR BRANDS. DISCOVER HOW TO MASTER YOUR TRUE LEADERSHIP VOICE TOO WITH STRATEGIC INTELLIGENCE, SELF-AWARENESS, NARRATIVE DESIGN & DECISION-MAKING IN OUR PROVEN DONE-WITH-YOU FRAMEWORKS FACILITATIONS FOR TRUE RESILIENCE & REAL INFLUENCE WHILE BECOMING THE ASSERTIVE YOU - ONLY AT:

ACCESS YOUR RISK-FREE COMPLIMENTARY NARRATIVE ASSESSMENT SESSION: UPGRADE YOUR STORYTELLING IMPACT

UPLEVEL IN THE FACE OF FEAR, COMPLEXITY & ADVERSITY TO BECOME CALMLY COURAGEOUS, OBJECTIVELY DISCERNING & CREATIVELY BOLDER TODAY WITH YOUR ADVISOR & COACH, THE FOUNDER OF ASSERTIVEU™ AMIR AHMAD NASR A.K.A. DRIMA

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In Times of Crisis or Growth Challenges, Do You Close Your Heart & Fearfully Armor Up or Open Your Heart & Assertively Stand Up for Your Mission?

INVEST IN YOUR VOICE & UPLEVEL YOUR COMMUNICATION, COMPETENCE, CHARACTER, CAPABILITY & CONFIDENCE WITH REVERENCE, COGNITIVE DIVERSITY, CREATIVE EMPATHY, A.I. & PROFOUND R.O.I. - BEYOND CEILINGS & D.E.I

Face it. Unlike A.I.-generated content or borrowed scripts, your True Leadership Voice emerges from your deep conviction with self-understanding. It represents the unique way a leader or organization communicates and resonates with their audience, shaped by origin stories and forged through experience. When well developed with evidence-based discovery rather than imitation or artificial construction, it enables your consistent, powerful communication that aligns with your true nature with stunning results.

So... rather than self-doubting, "who am I to do something?" ask yourself, "who am I not to do something?"

Today, whether you are a bold c-suite executive steering a corporate giant or a public institution leader commanding big responsibilities... Seated at a boardroom roundtable or family dinner table as you orchestrate the symphony of a home...

On a world stage or in life at large... From North America to wherever you are in the world, this invitation here is for you.

Judging by our clients' results, we've found most of the time, there are deeper potent values already alive within your voice that are yet to be uncovered and amplified to your fullest big potential. It's very hard to put a price on feeling loved, annihilating illusions, peace of mind and health for a longer life. It's invaluable. Beyond leadership and business growth, these are the kinds of profound transformations we facilitate. The results speak for themselves so unequivocally, for many years, some of the world's biggest names in leadership development secretly turned to us for advice.

At AssertiveU - a best-kept secret - we equip you with this better alternative with our proven proprietary done-with-you voice facilitation frameworks and methods. In which decades and millions of dollars were invested to develop, refine and repeatedly validate with top executive teams, founders and experts all around the world with riveting effect.

All research-based, informed by transpersonal psychology and the art and science of memetics on "ideas, behaviors or styles that spread by means of imitation from person to person within a culture and often carry symbolic meaning."

Experience the difference developing and expressing your powerful true leadership voice in unison creates for you too.


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WITH THE FOUNDER OF ASSERTIVEU™ - "LIKE A 300-YEAR OLD SAGE WHO IS WISE BEYOND HIS YEARS" - PRAISED BY DIVERSE FREEDOM-LOVING, MISSION-DRIVEN CEOS, THOUGHT LEADERS, ENTREPRENEURS, CREATORS & EXECUTIVES GOING THROUGH REALIGNMENT, SELF RENEWAL & GROWTH, INCLUDING FROM

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"The World's Most PINPOINT ACCURATE Values Clarification Method"? A Best-Kept Secret to Better Clarify Your Meaning & Sense-Making of Your Inner & Outer Worlds in Intensives Tailored to Your Voice

Because You Do Not Manifest What You Want But Who You Are

"Twelve o'clock: back to the ordinary world with an upgraded identity and powers. One o'clock: call to new adventure. Two o'clock: refusal or acceptance."

What good is your leadership voice without freedom of expression? If you live in a country freer than most, be grateful and never take your freedoms for granted. At AssertiveU™ we recognize that with over half of humanity living under violent tyranny, cynicism with silly politics is a luxury most people don't even have. While we don't care much for Wokeness or MAGA, we do care about your honor, courage and commitment, and that we treat each other with dignity and respect as professionals and human beings passionate about rapidly realizing more of our potential.

While all art inherently offers a viewpoint, it cannot do so without an assertive visionary artist creating state-of-the-art innovations that uplift humanity. So stand up assertively to illusions for yourself and for others. Rather than self-doubting, "who am I to do something?" ask yourself, "who am I NOT to do something?"

As the spiritual humanist billionaire Oprah Winfrey observed, "each of us has a personal calling that is as unique as a fingerprint." An ambiance. An innately creative voice musicality unique to who you are. Yet as psychoanalyst Carl Jung learned from world wisdom traditions, "one does not become enlightened by imagining figures of light, but by making the darkness conscious."

Likewise, what we refer to as a "Living Blueprint" for teams and organizations and "Living Soulprint" for leaders including in the Fortune 500 create the best outcomes for you only with robust self-discovery, expression and mastery, made easier for you guided by our proven AssertiveU™ facilitation frameworks. As for our leadership development philosophy: You cannot be anything you want, no matter how hard you try, only who you really are at your unapologetic very best.

Are you next? Watch these AssertiveU™ video trailers for more.

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From Strategically Advising a Fortune 500 Team on Investing Over a Billion Dollars to a Department Leader Getting Guidance on How to Unlock More of Their Workforce's Human Potential Beyond Ceilings, Discover Proven Voice Playbooks to Better Fast-Track Your Aligned Growth Too With AssertiveU™


BEYOND CEILINGS

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"[Your advisor and coach, AssertiveU™ founder] Amir is one of the smartest and most trustworthy human doings, and one of the finest human beings I have ever met. He is a quick and accurate study, enthusiastic, positive and not only listens and gets what you want to do and how to get there, he also listens into your future and gets where and who you want to and could be. He will leave the world much better than he found it."

THE LATE DR. MARK GOULSTON - FORTUNE 500 ADVISOR, UCLA PSYCHIATRIST & AUTHOR OF THE INTERNATIONAL BEST-SELLERS REAL INFLUENCE & JUST LISTEN

LEARN MORE NOW »

Welcome to AssertiveU™ a best-kept secret for assertive leaders.

Our facilitation frameworks and intensives create positive ripple effects through Fortune 500 teams, national security, select CEOs, entrepreneurs and experts who touch millions globally.

As they learned in our intensives, in times of crisis or growth challenges, you can close your heart and armor up or open your heart and assertively stand up for a fulfilling life worth living. And as we've observed repeatedly, the #1 trait in common among the best is they are not only visionary artists, they are assertive mission-driven leaders invested in life-long contribution.

Our approach is a meritocracy with inclusion on the basis of excellence. We focus on developing your communication, confidence, competence, character and capability, and also cognitive diversity for innovative teams.

Let's not go to our graves with our unsung lives inside of us. Regardless of your objective key results (OKRs), key performance indicators (KPIs) or any other goal setting system you use, again and again, we have seen that your values and the courage of your highest convictions matter immensely in how well and soon you achieve your aims with bottomline abundance.

Just don't compromise any longer. Scroll below now for more success stories and to learn more about the founder and how to uplevel your impact too.

Too many waste so much on what they supposedly want on a surface level without awareness of their deeper desire. Focus instead on becoming the higher expression of your true self, capable of experiencing and enjoying what you most truly desire that's calling you.

Stillness speaks.

In my case, my deeper unconscious desire turned out to be a life of love, abundance and peace of mind lived to my own soundtrack, melodies, beat and rhythm. All while enjoying a beautiful family life, fitness and good health, solitary quality time with my dog in the majestic outdoors and a vibrant musical career, investing and growing various ventures, including this in education that unlocks human potential.

The fact is, when you operate in disharmony with your inner true voice, values and calling, problems that you most definitely don't need to suffer from such as chronic burnout, creative blocks and stagnation as well as lack of originality, inspiration and fulfilment become inevitable.

This is why I often tell leaders, entrepreneurs and executives it's not about what you want to say per se but what needs to be said through you, because you, at this moment in history, happen to be the right messenger for it. Question is, are you courageous and clear enough to speak it and say it? And if not, how can we at AssertiveU™ assist you to be capable of this and rapidly uplevel your impact?

Amir Ahmad Nasr, The Earthly Professional Business Persona of the Musical Otherworldly Soul Blues Rockin' Singin' & Guitar Slingin' Artist, Drima Starlight Now on a Journey to Top the Billboard Hot 100 in Divine Timing

Founder & CEO of AssertiveU™

"He empowered me to find my purpose... challenged me to overcome my greatest fears... it’s super effective! He’s better than a business coach, he changed my life. Truly one of the best investments I’ve ever made for myself... He showed me a pathway forward. You just have to take a leap of faith, and go for it!"

NINA WANG - AWARD-WINNING CANADIAN MARKETING STRATEGIST & INNOVATIVE CORPORATE EXECUTIVE ON HOW SHE UPLEVELED HER VOICE & LEADERSHIP

"Important and significant... especially at this time in our history... the right message, at the right time, from the right person."

KEN WILBER - RENOWNED INTEGRAL PHILOSOPHER & TRANSPERSONAL PSYCHOLOGIST FEATURED IN THE MATRIX TRILOGY, PRAISING ASSERTIVEU™ FOUNDER

"[AssertiveU™ founder, Amir] eloquently questioned the paradigms [he] inherited... If you have any question of what technology can do for people trying to make change from the bottom up, Amir's life experiences will remove all doubt... opportunities are available today that were all but unimaginable even a decade ago."

CHRISTOPHER M. SCHROEDER - AUTHOR OF STARTUP RISING WITH FOREWORD BY MARC ANDREESSEN, GLOBAL INVESTOR, YPO MEMBER & FORMER SENIOR WHITE HOUSE

"One of the best decisions I've made was hiring Amir - a world authority on designing company values... Helped us find our voice... All of a sudden it became clear... Helped us create a new vision for how we wanted to build a company to go forth and make a dent in the world... It's impossible for me to emphasize how powerful this framework is."

VISHEN LAKHIANI - NY TIMES BEST-SELLING AUTHOR, MINDVALLEY CO-FOUNDER ON HOW OUR FACILITATION WAS KEY IN UNLOCKING MINDVALLEY'S 50% GROWTH YOY 3X, EVENTUALLY PAST $100M/YEAR, AIDED BY A.I.

"I felt like it was a refuge and a warm hug... I am very grateful... A very eye-opening and self discovery experience. I thank you for the time and effort, for being courageous enough to share your thoughts, for being spontaneous enough to be genuine."

DINA AITA - INTERNATIONAL BUSINESS MSC. CHEVENING SCHOLAR IN U OF WARWICK, UK, UPON FINDING AMIR'S STORYTELLING & ASSERTIVEU™

"Clarity achieved...

His otherworldly emotional intelligence brilliantly honed in on limiting beliefs I'd been harboring and then his supercharged creative thinking and infectious positive energy made overcoming them a pure and prideful joy."

IRA LISS - FOUNDER & CEO OF MANIFEST TALENT, INSTRUMENTAL IN STEWARDING INTO PRODUCTION THE 16-TIME EMMY AWARD-WINNING SERIES MAD MEN

"Working on values isn't new to me but it gave me a different take on it... I was allergic to many standard marketing approaches... it's good to get clear... the work helped me hone in on what I want to focus on and offer... what I know and the impact I have with clients."

ÁINE WATKINS - ORGANIZATIONAL PSYCHOLOGIST, INTEGRAL COACH & MANAGEMENT CONSULTANT TO TOP BRITISH & AUSTRALIAN EXECUTIVES ON HOW SHE UPLEVELED HER VSIONARY LEADERSHIP

"Highly effective for increasing both short term conversions, and long term customer value by getting straight to the 'why' that connects us all at a core level. [After] using [the] framework, I had people emailing me thanking me for the 'inspiring videos.'"

GAVIN ABEYRATNE - ENTREPRENEUR & ADVOCATE WHO HELPED LOBBY THE AUSTRALIAN GOVERNMENT TO LEGALIZE MDMA ASSISTED PSYCHOTHERAPY IN PART USING OUR COMMUNICATION FRAMEWORKS

"The benefits are multi-faceted... based on values which were dormant and ready for me to expose... This sense of new confidence is truly a force which is unravelling... allowing the systems I created to flourish."

PATRICIA GAGIC - FORMER BANKING EXECUTIVE, ONE OF CANADA'S MOST CELEBRATED ARTISTS WITH INSPIRATIONAL PAINTING EXHIBITIONS

"... I didn't have the holistic narrative of the data and building blocks I had all along - the world was disjointed... Now I feel more holistic, more whole. Beautiful symbiosis. Super exciting to be in my element."

PAUL DAVIDESCU - DRAGON'S DEN CONTESTANT (CANADA'S SHARK TANK) REALTOR TECH CEO

"[AssertiveU™ founder, Amir] has a superb marketing mind... charisma and carries himself well as a speaker."

MARK JOYNER - ENTREPRENEUR, VETERAN OF US MILITARY INTELLIGENCE & BEST-SELLING AUTHOR, WIDELY RECOGNIZED AMONG PEERS AS THE GODFATHER OF INTERNET MARKETING

"I started [Watch Over Me] fresh off a kidnap attempt and I was in a huge rut... I only wish I'd discovered this [AssertiveU™] sooner."

XIN-CI CHIN - FORMER FOUNDER & CEO OF THE ASIAN TECH STARTUP WATCH OVER ME (ACQUIRED) AN EARLY PIONEER IN THE SAFETY APPS SPACE FOR WOMEN GLOBALLY

DONE-WITH-YOU INTENSIVES FOR EXECUTIVES, ENTREPRENEURS & DOMAIN EXPERTS TO GROW IN RESILIENCE & INFLUENCE WITH FORESIGHT

Uplevel Your Performance By Not Compromising On Your True Voice & Values & Creating a Truthful Culture

Because the most two important stories that shape your life and leadership legacy are firstly, the story you tell yourself about yourself and tell about your world, and secondly, the one you don't. Invest in your voice with us at AssertiveU™ described often as an accelerator or launchpad, and sometimes even as a modern day leadership mystery school — to discover how to better wisely grow in interdisciplinary intensives at the intersections of:

1

DEEP INNER VOICE DISCOVERY

Grow Internally

Grow in your embodied true inner voice musicality, white-hot conviction, valor and self-transcendence with timeless winning playbooks based on your unique assertively lived patterns print.

2

INCISIVE INTELLIGENCE ADVISORY

Grow Securely

Grow in your sense-making of the world and security by assertively developing your strategic intelligence and mind-body awareness for better decision making, foresight and peace of mind.

3

HIGHER VALUE NARRATIVE STRATEGY

Grow Prosperously

Grow in your wellbeing, business acumen and daily quality of life enjoyably and assertively as true voice and "memetics wizard" with your higher value narrative, amplified by A.I.

LED BY THE FOUNDER & CEO OF ASSERTIVEU™ PRAISED BY STORYTELLERS & LEADERS FROM

Meet Amir Ahmad Nasr

The Earthly Business Persona of Drima Starlight

Hey there, Amir Ahmad Nasr here as the Earthly business professional and journalist persona of my otherworldly musical self Drima Starlight. For 17 years, I have been instrumental as a strategic intelligence and narratives advisor, and voice and values coach — an artist who loves to teach @ AssertiveU™ a formerly best-kept secret — creating positive ripple effects globally through national security professionals. Fortune 500 teams. Grammy, New York Times, Wall Street Journal, Emmy and Juno celebrated best-selling storytellers. Forbes 30 Under 30 and Inc. 500 entrepreneurs. Billion dollar and seven to nine-figure founders, innovators and thought leaders. And many coaches, speakers, trainers, consultants and domain experts who touch millions around the world.

An American at heart and poet in Canada, starting when I was just a nearly seven year old playful little boy, I was secretly tortured, tormented, raped and subjected to extreme sexual violence nearly to death by two Islamist terrorists who saw and regarded me as "a deviant Christian son of Sudanese Americans." Only a few had an inkling of what happened, and it became the catalyst of much growth by necessity. It took me many years to regain my joy and freedom in living by being able to write and speak about what happened to me, embracing timeless spiritual and character-driven leadership development practices and fighting back as an incisive global strategic intelligence analyst and advisor.

Many found my lessons based on my lived experiences invaluable, even life-changing. Since then, I have pioneered facilitation methods that resolve stubborn issues where others failed, because I don't ignore the elephants in the room that too many others do. As a musical artist, I am grateful to be on the most exciting fun creative Moonshot of my life to top the Billboard Hot 100 charts in divine timing with engaged surrender - without attachment or fixations. While using music principles in my coaching with leaders. To access my lessons and follow my journey to becoming a debut rockin' professional artist, join the AssertiveU™ newsletter for complimentary masterclasses and Q&As.

Learn more about me here »

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"The session delivered to our YPO Spouse / Partner community was truly transformative. Amir's unique approach blended emotional intelligence with creative thinking, helping us uncover and challenge limiting beliefs in an engaging way.

Amir's framework provided exceptional clarity, refining my leadership voice and vision.

It offered a fresh perspective on values-based work, helping me focus on what truly matters in my professional offerings. This experience has left me more confident and aligned than ever, enhancing both personal effectiveness and the ability to connect authentically with others. Highly recommended for anyone seeking to uncover their 'why' and create meaningful impact."

SUBHI ALSAYED - YPO NETWORK LEADER / MEMBER, ENTREPRENEUR & FOUNDER OF KULTURE REBELLION


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LIFE-LONG CONTRIBUTION FOR THE MISSION-DRIVEN LEADER COMMITTED TO EXCELLENCE

Many research studies reveal that among the top required most important high-level learnable traits the best influential leaders have in common is assertiveness with honest pragmatic stories of hope rooted in real proven solutions.

And the same is also certainly true for mission-driven brands.

So, how assertive are you today? And how much better can your communication become in different cultural and generational contexts? Especially in this age of A.I.? Yes, your use of artificial intelligence or as we prefer to call it, synthetic intelligence, can amplify your current voice as you collaborate with your human intelligence.

But it must not replace the necessity of your intent, free will, free agency, purposefulness and influence relationally toward your fulfilling self-realization in your day to day existence and life. Otherwise, what's the point?

As Tony Robbins put it, "success without fulfillment is the ultimate failure."

We've proven that in a complex, noisy and at times risky yet exciting world of opportunity, now more than ever, upgrading your ability to accurately and productively self-reflect, and be self-fulfilled and self-expressed with greater impact, is a major superpower. So, let's move beyond cynicism, social media optics and plastic positivity. Fact is, while A.I. can aid you, it alone simply won't do it for you.

Just like a robot can never exercise in a gym on your behalf, reliance on A.I. generated communication will never be a substitute for also developing your self-aware and powerful true leadership voice with moral clarity and your urgently needed assertive, resilient and influential human presence. To be assertive is to be kind. It is not meek. It takes strength, wisdom and your inner standing.

It's revolutionary. Amplified by A.I.

So stand up assertively to illusions for yourself and for others. Often it takes saying no, and even direct healthy willful force that affirms life and expands compassion. While we do not control you at all, just as we do not control students of our work, we do encourage the better angels of your nature. Always.

What do YOU assertively stand for?

We start every engagement by first enabling you to seamlessly unlock accurate and powerful values-inspired self-awareness. By wisely applying our easy-to-follow, simple, proven, done-with-you voice, facilitation frameworks that free you to thrive.

If any of this at all sounds good to you, then let's begin.

OUR FOUNDATIONAL VALUES

At AssertiveU™ as a global team of peers and associates, together, we uncompromisingly live by and assertively stand for three values.

HONOR

Which we define and live as the honoring of Truth in service to humanity based on evidence, our best personal values and highest convictions with transparency and integrity to leave people better than we found them.

COURAGE

Which we define and live as the inner state that is the true potential of who we each are and a learnable life skill best based on our individual soulful sovereignty strongly rooted in unity consciousness and service.

COMMITMENT

Which we define and live as the disciplined sustaining of the conditions that enable realization of our intrinsically valuable creative self-expression with free agency, wealth, joy and wellbeing, together, interdependently.

BEYOND CEILINGS & THE LUXURY OF CYNICISM

What Values & Mission Do You Assertively Stand for?

We assertively stand for the objective truth that not all cultures equally produce the same or even desirable outcomes. Some values-driven cultures are in fact more affirming of life in outcomes than others. The good news is, history shows many possibilities of life-affirming progress to unlock an individual's voice and human potential for mass flourishing. And it takes courage.

It takes self-honesty and often a hard look in the mirror with discernment, as the Swiss psychiatrist, Carl Jung observed and learned from the age-old wisdom traditions: "one does not become enlightened by imagining figures of light, but by making the darkness conscious. The latter procedure, however, is disagreeable and therefore not popular."

At AssertiveU™ we are grateful to serve the mission-driven professional who recognizes this and actively chooses to harness and work with their shadow side for good, unlike the majority. They continuously do their best to fail over and over at living by illusions and false paradigms, and therefore, increasingly free themselves to thrive.

How dedicated are you to your craft and what values and mission do you assertively stand for?

A FREER YOU, EVERYDAY: IT'S AN INSIDE JOB